Warner se centra en el Blu-ray

Un duro revés al HD-DVD:

Time Warner's Warner Bros. studio Friday said it would exclusively release high-definition DVDs in Sony Corp's Blu-ray format, dealing a big blow to Toshiba Corp's rival HD DVD technology.

Warner Bros, Hollywood's biggest seller of DVDs, representing about 18 to 20% of sales in the United States, was one of the few studios that backed both formats.

All sides of the format war had agreed it was confusing to consumers and a stumbling block for a potential multibillion-dollar industry.

Total DVD unit sales fell 4.5% in 2007, the first major year-over-year decline since the disc format debuted in 1997, according to Adams Media Research. Sales fell 4.8% to $15.7 billion.

"The window of opportunity for high-definition DVD could be missed if format confusion continues to linger. We believe that exclusively distributing in Blu-ray will further the potential for mass market success and ultimately benefit retailers, producers, and most importantly, consumers," Warner Bros Chairman and Chief Executive Barry Meyer said in a statement.

Esta interminable guerra ya cansa...